Insights

Shoppers

Muslim Fashion

In preparation for Eid al-Fitr, Indonesians prepare their homes for visits as well as shop for Muslim clothes. Google search for fashion apparels increases 30 times during Ramadan, especially 'baju le....

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Food

Chocolate Purchased More For Gifting Than For Snacking In Indonesia

Chocolate and sweet candy are the most popular confectionery consumed by Indonesians and the brand choice is mostly driven by delightful taste rather than any other reasons such as availability, price....

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Beverage

Carbonated Soft Drinks

Indonesian consumers are aware of the high sugar content of carbonated soft drinks and continue reducing their consumption and turn into healthier options such as RTD green tea

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Food

Ice Cream

There is a substantial potential for the ice cream industry in Indonesia due to its large population and the fact that Indonesia's per capita ice cream consumption is still low compared to its neighbo....

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Food

Snack market in the Philippines

Philippines being a Spanish colony for five hundred years has shaped the Filipino culture including eating habit. Filipinos are known for having five mealtimes per day:

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